October is upon us, which means it's National Breast Cancer Awareness Month. Continuing with tradition, PriorityOne Group is "going pink" to promote breast cancer awareness. This annual, company-wide initiative aims to help bring attention to the importance of screening for early detection of breast cancer.
"The entire PriorityOne Group team takes tremendous pride in our going pink initiative," said Nelson Gomes, President and CEO of PriorityOne Group. "We all know someone afflicted by breast cancer. By going pink, we hope to play a role in further raising awareness of this terrible disease and supporting efforts to eliminate it."
He continues, "We also want to celebrate the strength, survival and hope for everyone affected by breast cancer. We encourage everyone to join us in going pink. Take a pledge to learn about the disease and its risk factors. Knowledge is our best weapon."
Besides skin cancer, breast cancer is the most commonly diagnosed cancer among American women, according to published statistics. About one in eight women will be diagnosed with invasive breast cancer in their lifetime. In 2018 alone, more than 266,000 new cases of invasive breast cancer are expected to be diagnosed in women in the United States. That goes along with along with nearly 64,000 new cases of non-invasive breast cancer.
PriorityOne Group has changed the color scheme of its website (www.p1cgroup.com), and company team members will show their support through various efforts throughout October. Follow us on social media — Facebook, Twitter and LinkedIn — for updates. We also invite you to share your "go pink" initiatives and other ways you are helping fight this disease.
For more information about breast cancer awareness, visit the National Breast Cancer Foundation.